Direct Carrier Billing Market Size, Trends and Growth Analysis by 2027

The global direct carrier billing market was valued at approximately US$ 29.8 billion in 2019 and is anticipated to grow to US$ 70.0 billion by 2027, reflecting a compound annual growth rate (CAGR) of 11.5% during the forecast period.

This market has experienced remarkable growth in both developed and developing nations across the globe. A significant driver of this expansion is the increasing prevalence of smartphones, which has transformed how consumers engage with digital content. Telecommunications companies have also shown considerable interest in enhancing direct carrier billing systems, contributing positively to market growth. Historically, before smartphones became ubiquitous, direct carrier billing was primarily limited to the purchase of items like wallpapers and ringtones. However, with the advent of smartphones, users can now easily acquire a wide range of digital products, including applications, games, and various features. Consequently, ongoing advancements in financial technology (FinTech) and the rising adoption of smartphones are propelling the growth of the direct carrier billing market.

The direct carrier billing market is categorized based on several criteria, including type, platform, end user, and geographical region. In terms of type, the market is divided into limited DCB, pure DCB, MSISDN Forwarding, and PIN or MO base window. When considering platforms, the segmentation includes iOS, Android, and other operating systems. The end user segmentation encompasses apps and games, online media, and various other users. Geographically, the market is segmented into North America, Europe, Asia Pacific, the Middle East and Africa, and South America.

Key players in the direct carrier billing market include Bango PLC, Boku, Inc., Centili, Comviva Technologies Limited, DIMOCO, Fortumo, Infomedia Services Limited, NTH Mobile, TELECOMING S.A., and txtNation Limited.

Impact of the COVID-19 Pandemic on the Direct Carrier Billing Market

The COVID-19 pandemic, which originated in Wuhan, China, in December 2019, has rapidly spread worldwide. According to the latest data from the World Health Organization (WHO), there are approximately 4.89 million confirmed cases globally, with around 323,000 deaths. The pandemic has led to widespread factory closures, travel restrictions, and border lockdowns, significantly affecting industries and economies around the world. The cancellation of technology events, industry meetings, and the shutdown of factories and offices have been some of the major repercussions faced by the sector. Global travel restrictions have hindered companies from pursuing business collaborations and partnership opportunities.

Despite these challenges, the COVID-19 crisis has positively influenced the growth of sectors such as e-commerce, video conferencing, and mobile payments. The demand for digital services, particularly video and audio streaming, has surged in recent months. Additionally, purchases of apps and games have increased as many individuals are working from home and spending more time indoors. These factors are expected to significantly impact the growth trajectory of the global direct carrier billing market, particularly in 2020 and 2021, depending on the duration of the pandemic.

The size of the global direct carrier billing market has been determined through a combination of primary and secondary research methods. The research process began with extensive secondary research, utilizing both internal and external sources to gather qualitative and quantitative data related to the market. This approach also aims to provide an overview and forecast for the direct carrier billing market across all segments. Furthermore, it offers insights and forecasts based on the various segments across five major regions: North America, Europe, Asia Pacific, the Middle East and Africa, and South America. Additionally, numerous primary interviews have been conducted with industry participants and experts to validate the data and gain deeper analytical insights. Participants typically include industry professionals such as vice presidents, business development managers, market intelligence managers, and national sales managers, along with external consultants like valuation experts, research analysts, and key opinion leaders specializing in the direct carrier billing market.