The endpoint security market size was valued at US$ 58.22 billion in 2024 and is expected to reach US$ 144.95 billion by 2031; it is estimated to record a CAGR of 14.2% from 2025 to 2031.
The endpoint security market is segmented into five major regions-North America, Europe, Asia Pacific (APAC), the Middle East & Africa (MEA), and South & Central America. Asia Pacific dominated the market in 2025, followed by Europe and North America, respectively.
The solution segment in the endpoint security market encompasses the various software and technological offerings designed to protect endpoints-such as desktops, laptops, mobile devices, and servers-from cyber threats. This segment is a cornerstone of the broader cybersecurity ecosystem, as endpoints are often the most vulnerable entry points for malware, ransomware, phishing attacks, and unauthorized access. Key solutions include antivirus and anti-malware software, endpoint detection and response (EDR), unified threat management (UTM), data loss prevention (DLP), and firewall protection. Advanced solutions increasingly leverage artificial intelligence (AI) and machine learning (ML) to detect anomalies, respond to threats in real time, and predict potential vulnerabilities. The demand for these solutions is driven by the growing adoption of remote work, cloud computing, and IoT devices, all of which expand the attack surface for organizations. Moreover, regulatory compliance requirements and the rising sophistication of cyberattacks further accelerate the deployment of endpoint security solutions. Vendors in this segment are focusing on integrated, cloud-based platforms that offer centralized management, automation, and threat intelligence sharing to enhance efficiency and reduce operational complexity. As cyber threats evolve, the solution segment remains a critical investment area for enterprises globally.
Endpoint Security market future trend: Traditional perimeter-based endpoint security approaches are increasingly inadequate as enterprises embrace cloud adoption, remote work, mobile devices, and bring-your-own-device (BYOD) policies, all of which expand the endpoint attack surface. Zero-Trust endpoint security operates on the principle of "never trust, always verify," requiring continuous authentication, authorization, and validation of every user, device, and endpoint interaction, regardless of location or network. This paradigm drives demand for endpoint security solutions such as endpoint detection and response (EDR/XDR), identity and access management (IAM), device control, multi-factor authentication (MFA), and continuous monitoring of endpoints.
Identity-centric endpoint security enables organizations to enforce granular, context-aware access policies based on user behavior, device posture, and endpoint risk levels. As cyberattacks increasingly target endpoint credentials, malware-infected devices, and insider threats, enterprises are investing in solutions that integrate identity intelligence with endpoint protection controls. Regulatory and compliance mandates accelerate adoption, as Zero-Trust frameworks provide auditability and secure access governance. The growth of remote work, cloud integration, and digital transformation initiatives across sectors such as banking, healthcare, retail, and government further fuels demand. Vendors offering Zero-Trust-aligned endpoint security solutions benefit from long-term deployments, recurring subscription models, and growing enterprise budgets focused on safeguarding critical digital assets.
Oracle Corp, International Business Machines Corp, Open Text Corp, SAP SE, Cisco Systems Inc, Microsoft Corp, Broadcom Inc, Palo Alto Networks Inc, CrowdStrike Holdings Inc, and Fortinet Inc. are among the key players profiled during this market study. Several other essential market players were also studied and analyzed to get a holistic view of the global endpoint security market and its ecosystem.
The overall endpoint security market size has been derived using both primary and secondary sources. Exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the endpoint security market size. The process also helps obtain an overview and forecast of the market with respect to all the market segments. Also, multiple primary interviews have been conducted with industry participants to validate the data and gain analytical insights. This process includes industry experts such as VPs, business development managers, market intelligence managers, and national sales managers, along with external consultants such as valuation experts, research analysts, and key opinion leaders specializing in the endpoint security market.