Game Camera Market Size, Trends and Growth Analysis by 2027

The global game camera market was valued at approximately US$ 89.41 million in 2019 and is anticipated to grow to US$ 130.34 million by 2027, reflecting a compound annual growth rate (CAGR) of 5.0% from 2020 to 2027.

In 2019, North America held a significant share of the game camera market, driven by various factors including government regulations, an increasing number of hunters, enhanced consumer spending, the availability of cost-effective systems, and a strong presence of game camera manufacturers. The rise in camera usage has led to a surge in hunting activities, which poses a considerable threat to wildlife. Consequently, several state governments have begun to impose restrictions and bans on the use of game cameras by hunters. This regulatory environment is hindering the growth of the game camera market both globally and within North America.

In Europe, the demand for game cameras is fueled by a notable increase in hunting activities. Many European nations have relaxed their hunting regulations, allowing for year-round hunting. On average, a European hunter spends between 25,000 and 30,000 annually, underscoring the enthusiasm for hunting among individuals in this region. Countries such as the UK, France, Ireland, Spain, Finland, and Cyprus boast the highest numbers of hunters. Historically, Western European countries have dominated hunting activities. According to the British Association for Shooting and Conservation (BASC), over a million individuals engage in shooting, hunting, and target shooting. Game cameras, or trail cameras, are designed to automatically activate upon detecting motion, assisting hunters in accurately targeting their prey, which in turn drives demand for these devices. Recently, there has been a growing interest in hunting among Eastern European populations, particularly in countries like Russia and Slovakia, which is expected to further enhance the game camera market in Europe in the coming years.

The APAC game camera market is predominantly led by China, followed closely by Australia. China is home to a vast number of manufacturers, and these companies provide numerous distributors and retailers worldwide with affordable and technologically advanced products. As a result, the demand for Chinese game cameras has been on the rise in recent years. Meanwhile, Australia also has a considerable number of manufacturers and supports both local and international game camera distributors. The country sees a significant influx of hunters each year, which contributes positively to the game camera market.

The United States stands out as a major manufacturer and supplier of game cameras, with numerous companies engaged in production. This is largely due to a substantial increase in hunting activities, as well as demand from research organizations and wildlife photography enthusiasts. However, the COVID-19 pandemic has led to many manufacturers furloughing a significant portion of their workforce, resulting in a drastic decline in production volumes of game cameras. This situation has negatively impacted revenue generation within the game camera market. Additionally, distributors have reported a decrease in demand for game cameras, as lockdown measures have restricted movement across state and national borders, limiting the activities of hunters and researchers. This has further impeded the growth of the game camera market. Shipping delays have also emerged as a critical factor contributing to the decline in revenue within the US game camera market.

The overall size of the game camera market has been determined through a combination of primary and secondary research methods. The research process began with extensive secondary research utilizing both internal and external sources to gather qualitative and quantitative data related to the market. This approach also aimed to provide an overview and forecast for the game camera market across all segments. Furthermore, multiple primary interviews were conducted with industry participants and commentators to validate the data and gain deeper analytical insights. Participants included industry experts such as VPs, business development managers, market intelligence managers, and national sales managers, as well as external consultants like valuation experts, research analysts, and key opinion leaders specializing in the game camera market. Notable companies profiled in this market study include Boly Media Communications Co. Ltd., Browning Trail Cameras, Cuddeback, Minox GmbH, Stealth Cam (GSM Outdoor), Reconyx, LLP, Denver Electronics A/S, Spypoint, Vista Outdoor Operations LLC, and Wildgame Innovations.