The haptic touchscreen industry is projected to expand significantly, growing from approximately US$ 6.34 billion in 2016 to an estimated US$ 20.48 billion by 2025, reflecting a compound annual growth rate (CAGR) of 13.92% from 2017 to 2025. This surge in haptic touchscreen technology can be attributed to its increasing utilization across various emerging sectors, including healthcare, augmented reality/virtual reality (AR/VR), digital marketing, and more. Numerous companies are actively investing in the advancement of haptic touchscreen technologies to deliver superior and more efficient solutions aimed at enhancing user experiences.
A key trend anticipated to significantly influence the market in the upcoming years is the growing adoption of consumer electronics equipped with features designed for individuals with visual impairments. Haptic technology has revolutionized the way users interact with the screens of smartphones, tablets, smartwatches, and laptop touchpads, enabling them to experience sensations such as texture, vibration, and motion during these interactions. Furthermore, haptic technology plays a crucial role in assisting visually impaired individuals, helping them gain a better understanding of their environment. As consumer demands continue to evolve, the need for innovative applications that facilitate sharing and synchronization is becoming increasingly important.
The haptic touchscreen market is categorized by application into several segments, including consumer electronics, healthcare, automotive, digital advertising and kiosks, entertainment, and others. Haptic technology has been integrated into a variety of devices, providing functionalities such as vibrating notifications or alerts in smartphones, input confirmations in industrial scanners, and tension feedback in video game controllers. The consumer electronics segment holds a dominant position in the market, primarily due to the growing incorporation of haptic feedback in various devices like tablets, smartphones, and wearables. This segment encompasses a wide range of products, including touchscreen smartphones, laptops, tablets, and various household appliances. The rising demand for advanced and technologically sophisticated products, driven by improving living standards globally, along with companies striving to enhance user-machine interfaces, is propelling the growth of haptic technologies within the consumer electronics sector. However, it is expected that the healthcare segment will demonstrate a notable growth rate in the near future.
The overall market size has been determined through a combination of primary and secondary research methodologies. The research process initiates with comprehensive secondary research, utilizing both internal and external sources to gather qualitative and quantitative insights related to the market. Additionally, primary interviews are conducted with industry participants and experts to validate the data and analysis. Participants typically involved in this process include industry professionals such as vice presidents, business development managers, market intelligence managers, and national sales managers, as well as external consultants like valuation experts, research analysts, and key opinion leaders specializing in the haptic touchscreen sector.