Mobility as a Service (MaaS) Market 2025 - Global Analysis and Forecasts

The Mobility as a Service (MaaS) market is projected to expand significantly, reaching approximately US$ 358.35 billion by 2025, a substantial increase from US$ 38.76 billion in 2017. This growth trajectory is driven by several key factors, including rapid urbanization, which places immense pressure on existing transportation infrastructures, and a rising demand for integrated solutions that provide seamless transportation services. Additionally, the influx of numerous original equipment manufacturers (OEMs) into the MaaS sector is further propelling market expansion.

Despite these positive trends, the market faces challenges that could hinder its growth. Concerns regarding the seamless connectivity among various stakeholders within the MaaS ecosystem pose significant barriers. Furthermore, the requirement for substantial initial investments and a shortage of technological expertise can impede progress. Nevertheless, advancements in technological infrastructure and the global accessibility of data are expected to enhance the adoption of MaaS applications among consumers, thereby fostering market growth.

Looking ahead, emerging trends such as the integration of diverse transport chains into a cohesive transport service ecosystem and the increasing prevalence of self-driving vehicles in developed countries are anticipated to further stimulate the MaaS market in the coming years.

Regional Insights: Asia Pacific

The demand for intelligent transport solutions in the Asia Pacific (APAC) region is particularly pronounced, necessitating improvements in transportation infrastructure. Countries such as Hong Kong, Australia, China, New Zealand, India, Japan, Malaysia, Taiwan, Singapore, and South Korea are fully leveraging the growing needs for mobility systems. The MaaS market in APAC is gaining traction, driven by increasing disposable incomes and a burgeoning urban population, which collectively enhance the market both domestically and regionally.

Car sharing services are rapidly gaining acceptance in developing nations within the region. The high market penetration of car sharing in Asia Pacific can be attributed to the large pool of potential users, making it an attractive option for service providers.

Among APAC countries, China holds the largest market share in the MaaS sector and is experiencing the highest compound annual growth rate (CAGR). The rapid urbanization and dense city traffic in China have led to a growing acceptance of the shared economy model. The widespread use of smartphones, combined with a significant urban population, is a crucial factor driving the growth of the MaaS market in this region. Many MaaS operators view China as a prime opportunity for deployment, with major players like Uber and DiDi contributing to the substantial market share in APAC.

Research Methodology

The overall market size for MaaS has been determined through a combination of primary and secondary research methodologies. The research process begins with comprehensive secondary research, utilizing both internal and external sources to gather qualitative and quantitative data related to the market. Following this, primary interviews are conducted with industry participants and experts to validate the data and analysis. Participants typically include industry professionals such as Vice Presidents, business development managers, market intelligence managers, and national sales managers, as well as external consultants like valuation experts, research analysts, and key opinion leaders specializing in the Mobility as a Service sector.

In conclusion, the Mobility as a Service market is poised for remarkable growth, driven by urbanization, technological advancements, and changing consumer preferences. While challenges remain, the potential for innovation and integration within the transportation ecosystem presents a promising future for MaaS.