According to the latest research report, titled "3D Mapping and Modelling Market Forecast to 2028 - COVID-19 Impact and Global Analysis," published by The Insight Partners, the 3D Mapping and Modelling market is expected to reach US$ 12,134.08 million by 2028, registering a CAGR of 15.5% from 2021 to 2028.
Rising Demand for 3D Animation to Drive 3D Mapping and Modelling Market
With an incremental advancement in the processing power of microprocessors, especially for graphical applications, the previous decade witnessed a substantial deployment of 3D content. Initially, 3D content was limited to videos. However, technological advancements in displays and chips have led to the deployment of 3D content in applications, software, and games to deliver an enhanced user experience. Game and software developers are leveraging various 3D mapping and modelling market tools to deliver enhanced visual and user experiences for their customers.
The rising need for 3D visualization, acceptance of visual effects technology (VFX) in movies, 3D mobile applications, and 3D gaming, and the developing trend of digital marketing, are contributing to the augmenting demand for 3D animation. The surging need for 3D animation software to create 3D animation films is propelling the global 3D mapping and modelling market growth. For example, major media and entertainment companies, such as DreamWorks Animation, The Walt Disney Company, Universal Studios Inc., Warner Bros. Animation, and Pixar, are using 3D animation technologies and software, including motion graphics, 3D modelling, visual effects, 3D rendering, and special effects, to produce movies, boosting the 3D mapping and modelling market growth.
The pandemic impacted the entertainment and medical sectors, which later recovered due to the increasing digital marketing trend and investment in advancing the VFX technology. Hence, the 3D mapping and modelling market benefited from the COVID-19 pandemic as the presence of two large economies, the US and Canada, due to the wide-scale consumer base for the entertainment industry and the presence of major animation software providers. Further, several companies have started giving work from home (WFH) options to safeguard their employees' health due to the pandemic.
Key Findings of Study
The global 3D mapping and modelling market has been segmented into five major regions: North America, Europe, Asia Pacific (APAC), the Middle East & Africa (MEA), and South America (SAM). North America led the global 3D mapping and modelling market in 2020. This regional market's growth is attributed to several factors, such as favorable government policies and a positive outlook toward adopting new technology. The region is known as the world's largest media and entertainment industry, utilizing cutting-edge design and animation techniques to create better graphical material. The region boasts a diverse manufacturing sector which includes consumer and industrial items. It is home to the majority of the Fortune 500 corporations around the globe and substantial design and R&D departments. Designing tools are widespread in the region due to these factors. Further, the presence of robust digital infrastructure and major market players have paved the way for the market to flourish in North America. Europe ranks second in the global 3D mapping and modelling market in terms of market size.
Europe is characterized by well-developed countries that favor adopting and applying new technologies. Also, the existence of the manufacturing and construction industry explains the increased penetration of the 3D mapping and modelling market in this region. The APAC market is projected to witness an impressive rise from 2021 to 2028. The region comprises developing economies, such as China, India, South Korea, several Southeastern countries, and developed economies, such as Australia and Japan.
Further, APAC is characterized by vast industrialization and a large young population inclined toward adopting new technology. APAC is projected to generate ample growth opportunities for players due to a major push by governments to develop the manufacturing and construction industry.
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