Artificial intelligence in marketing helps the marketers to leverage customer's data to draw important insights like buying behavior of the customer. Artificial Intelligence in marketing makes use of various concepts like machine learning to know the pattern of the consumer which helps the companies to plan their next move accordingly. Artificial Intelligence in marketing is used in various applications such as dynamic pricing, social media advertising, and sales & marketing automation among others.
The global Artificial intelligence in marketing market is experiencing high demand due to the increasing popularity of social media. Various sectors like BFSI, retail, and consumer goods are using these solutions to gain more revenues. The growing use of social media and the growing popularity of customer-centric marketing strategies are the major factors that are expected to support the growth of artificial intelligence in marketing market whereas data privacy issues are the major factors that are expected to slow down the growth of this market.
The "Global Artificial Intelligence in Marketing Market Analysis to 2027" is a specialized and in-depth study of the artificial intelligence in marketing industry with a focus on the global market trend. The report aims to provide an overview of the global artificial intelligence in marketing market with detailed market segmentation by offering, technology, deployment type, application, industry, and geography. The global artificial intelligence in marketing market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading market players and offers key trends and opportunities in the artificial intelligence in marketing market.
The report provides a detailed overview of the artificial intelligence in marketing industry including both qualitative and quantitative information. It provides an overview and forecast of the global artificial intelligence in marketing market based on by offering, technology, deployment type, application, and industry. It also provides market size and forecast till 2027 for overall artificial intelligence in marketing market with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America (SAM). The market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
Besides this, the report analyzes factors affecting artificial intelligence in marketing market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis. Further, the report also includes ecosystem analysis for the artificial intelligence in marketing market.
Also, key market players influencing the artificial intelligence in marketing market are profiled in the study along with their SWOT analysis and market strategies. The report also focuses on leading industry players with information such as company profiles, products, and services offered, financial information for the last 3 years, a key development in the past five years. Some of the key players influencing the artificial intelligence in marketing market are Amazon, Inc., Albert Technologies Ltd., Facebook, Inc., IBM Corporation, Intel Corporation, Microsoft Corporation, Narrative Science, Samsung Electronics, Sentient Technologies, and Xilinx Inc. among others.
TABLE OF CONTENTS
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
 1.3.1. Artificial Intelligence in Marketing Market - By Offering
 1.3.2. Artificial Intelligence in Marketing Market - By Technology
 1.3.3. Artificial Intelligence in Marketing Market - By Deployment Type
 1.3.4. Artificial Intelligence in Marketing Market - By Application
 1.3.5. Artificial Intelligence in Marketing Market - By Industry
 1.3.6. Artificial Intelligence in Marketing Market - By Region
 1.3.6.1. By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. ARTIFICIAL INTELLIGENCE IN MARKETING MARKET LANDSCAPE
4.1. OVERVIEW
4.2. ECOSYSTEM ANALYSIS
4.3. PEST ANALYSIS
 4.3.1. North America - PEST Analysis
 4.3.2. Europe - PEST Analysis
 4.3.3. Asia Pacific (APAC) - PEST Analysis
 4.3.4. Middle East & Africa (MEA) - PEST Analysis
 4.3.5. South America (SAM)- PEST Analysis
5. ARTIFICIAL INTELLIGENCE IN MARKETING MARKET - KEY INDUSTRY DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. ARTIFICIAL INTELLIGENCE IN MARKETING MARKET - GLOBAL MARKET ANALYSIS
6.1. ARTIFICIAL INTELLIGENCE IN MARKETING - GLOBAL MARKET OVERVIEW
6.2. ARTIFICIAL INTELLIGENCE IN MARKETING - GLOBAL MARKET AND FORECAST T-2027
6.3. MARKET POSITIONING/ MARKET SHARE
7. ARTIFICIAL INTELLIGENCE IN MARKETING MARKET REVENUE AND FORECASTS T-2027 - OFFERING
7.1. OVERVIEW
7.2. OFFERING MARKET FORECASTS AND ANALYSIS
7.3. HARDWARE
 7.3.1. Overview
 7.3.2. Hardware Market Forecast and Analysis
7.4. SOFTWARE
 7.4.1. Overview
 7.4.2. Software Market Forecast and Analysis
7.5. SERVICE
 7.5.1. Overview
 7.5.2. Service Market Forecast and Analysis
6. ARTIFICIAL INTELLIGENCE IN MARKETING MARKET REVENUE AND FORECASTS T-2027 - TECHNOLOGY
7.6. OVERVIEW
7.7. TECHNOLOGY MARKET FORECASTS AND ANALYSIS
7.8. MACHINE LEARNING
 7.8.1. Overview
 7.8.2. Machine Learning Market Forecast and Analysis
7.9. CONTEXT-AWARE COMPUTING
 7.9.1. Overview
 7.9.2. Context-Aware Computing Market Forecast and Analysis
7.10. NATURAL LANGUAGE PROCESSING
 7.10.1. Overview
 7.10.2. Natural Language Processing Market Forecast and Analysis
7.11. COMPUTER VISION
 7.11.1. Overview
 7.11.2. Computer Vision Market Forecast and Analysis
8. ARTIFICIAL INTELLIGENCE IN MARKETING MARKET REVENUE AND FORECASTS T-2027 - DEPLPOYMENT TYPE
8.1. OVERVIEW
8.2. DEPLOYMENT TYPE MARKET FORECASTS AND ANALYSIS
8.3. ON-PREMISE
 8.3.1. Overview
 8.3.2. On-Premise Market Forecast and Analysis
8.4. CLOUD
 8.4.1. Overview
 8.4.2. Cloud Market Forecast and Analysis
9. ARTIFICIAL INTELLIGENCE IN MARKETING MARKET REVENUE AND FORECASTS T-2027 - APPLICATION
9.1. OVERVIEW
9.2. APPLICATION MARKET FORECASTS AND ANALYSIS
9.3. SEARCH ADVERTISING
 9.3.1. Overview
 9.3.2. Search Advertising Market Forecast and Analysis
9.4. SOCIAL MEDIA ADVERTISING
 9.4.1. Overview
 9.4.2. Social Media Advertising Market Forecast and Analysis
9.5. DYNAMIC PRICING
 9.5.1. Overview
 9.5.2. Dynamic Pricing Market Forecast and Analysis
9.6. VIRTUAL ASSISTANT
 9.6.1. Overview
 9.6.2. Virtual Assistant Market Forecast and Analysis
9.7. CONTENT CURATION
 9.7.1. Overview
 9.7.2. Content Curation Market Forecast and Analysis
9.8. SALES & MARKETING AUTOMATION
 9.8.1. Overview
 9.8.2. Sales & Marketing Automation Market Forecast and Analysis
9.9. ANALYTICS PLATFORM
 9.9.1. Overview
 9.9.2. Analytics Platform Market Forecast and Analysis
9.10. OTHERS
 9.10.1. Overview
 9.10.2. Others Market Forecast and Analysis
10. ARTIFICIAL INTELLIGENCE IN MARKETING MARKET REVENUE AND FORECASTS T-2027 - INDUSTRY
10.1. OVERVIEW
10.2. INDUSTRY MARKET FORECASTS AND ANALYSIS
10.3. BFSI
 10.3.1. Overview
 10.3.2. BFSI Market Forecast and Analysis
10.4. RETAIL
 10.4.1. Overview
 10.4.2. Retail Market Forecast and Analysis
10.5. CONSUMER GOODS
 10.5.1. Overview
 10.5.2. Consumer Goods Market Forecast and Analysis
10.6. MEDIA AND ADVERTISING
 10.6.1. Overview
 10.6.2. Media and Advertising Market Forecast and Analysis
10.7. OTHERS
 10.7.1. Overview
 10.7.2. Others Market Forecast and Analysis
11. ARTIFICIAL INTELLIGENCE IN MARKETING MARKET REVENUE AND FORECASTS T-2027 - GEOGRAPHICAL ANALYSIS
11.1. NORTH AMERICA
 11.1.1. North America Artificial Intelligence in Marketing Market Overview
 11.1.2. North America Artificial Intelligence in Marketing Market Forecasts and Analysis
 11.1.3. North America Market Forecasts and Analysis - By Offering
 11.1.4. North America Market Forecasts and Analysis - By Technology
 11.1.5. North America Market Forecasts and Analysis - By Application
 11.1.6. North America Market Forecasts and Analysis - By Deployment Type
 11.1.7. North America Market Forecasts and Analysis - By Industry
 11.1.8. North America Market Forecasts and Analysis - By Countries
 11.1.8.1. US market
 11.1.8.1.1. US Market By Offering
 11.1.8.1.2. US Market by Technology
 11.1.8.1.3. US Market by Application
 11.1.8.1.4. US Market by Deployment Type
 11.1.8.1.5. US Market by Industry
 11.1.8.2. Canada market
 11.1.8.2.1. Canada Market By Offering
 11.1.8.2.2. Canada Market by Technology
 11.1.8.2.3. Canada Market by Application
 11.1.8.2.4. Canada Market by Deployment Type
 11.1.8.2.5. Canada Market by Industry
 11.1.8.3. Mexic-market
 11.1.8.3.1. Mexic-Market By Offering
 11.1.8.3.2. Mexic-Market by Technology
 11.1.8.3.3. Mexic-Market by Application
 11.1.8.3.4. Mexic-Market by Deployment Type
 11.1.8.3.5. Mexic-Market by Industry
11.2. EUROPE
 11.2.1. Europe Artificial Intelligence in Marketing Market Overview
 11.2.2. Europe Artificial Intelligence in Marketing Market Forecasts and Analysis
 11.2.3. Europe Market Forecasts and Analysis - By Offering
 11.2.4. Europe Market Forecasts and Analysis - By Technology
 11.2.5. Europe Market Forecasts and Analysis - By Deployment Type
 11.2.6. Europe Market Forecasts and Analysis - By Application
 11.2.7. Europe Market Forecasts and Analysis - By Industry
 11.2.8. Europe Market Forecasts and Analysis - By Countries
 11.2.8.1. France market
 11.2.8.1.1. France Market By Offering
 11.2.8.1.2. France Market by Technology
 11.2.8.1.3. France Market by Deployment Type
 11.2.8.1.4. France Market by Application
 11.2.8.1.5. France Market by Industry
 11.2.8.2. Germany market
 11.2.8.2.1. Germany Market By Offering
 11.2.8.2.2. Germany Market by Technology
 11.2.8.2.3. Germany Market by Deployment Type
 11.2.8.2.4. Germany Market by Application
 11.2.8.2.5. Germany Market by Industry
 11.2.8.3. Italy market
 11.2.8.3.1. Italy Market By Offering
 11.2.8.3.2. Italy Market by Technology
 11.2.8.3.3. Italy Market by Deployment Type
 11.2.8.3.4. Italy Market by Application
 11.2.8.3.5. Italy Market by Industry
 11.2.8.4. Russia market
 11.2.8.4.1. Russia Market By Offering
 11.2.8.4.2. Russia Market by Technology
 11.2.8.4.3. Russia Market by Deployment Type
 11.2.8.4.4. Russia Market by Application
 11.2.8.4.5. Russia Market by Industry
 11.2.8.5. UK market
 11.2.8.5.1. UK Market By Offering
 11.2.8.5.2. UK Market by Technology
 11.2.8.5.3. UK Market by Deployment Type
 11.2.8.5.4. UK Market by Application
 11.2.8.5.5. UK Market by Industry
 11.2.8.6. Rest of Europe market
 11.2.8.6.1. Rest of Europe Market By Offering
 11.2.8.6.2. Rest of Europe Market by Technology
 11.2.8.6.3. Rest of Europe Market by Deployment Type
 11.2.8.6.4. Rest of Europe Market by Application
 11.2.8.6.5. Rest of Europe Market by Industry
11.3. ASIA PACIFIC (APAC)
 11.3.1. Asia Pacific Artificial Intelligence in Marketing Market Overview
 11.3.2. Asia Pacific Artificial Intelligence in Marketing Market Forecasts and Analysis
 11.3.3. Asia Pacific Market Forecasts and Analysis - By Offering
 11.3.4. Asia Pacific Market Forecasts and Analysis - By Technology
 11.3.5. Asia Pacific Market Forecasts and Analysis - By Deployment Type
 11.3.6. Asia Pacific Market Forecasts and Analysis - By Application
 11.3.7. Asia Pacific Market Forecasts and Analysis - By Industry
 11.3.8. Asia Pacific Market Forecasts and Analysis - By Countries
 11.3.8.1. South Korea
 11.3.8.1.1. South Korea Market By Offering
 11.3.8.1.2. South Korea Market by Technology
 11.3.8.1.3. South Korea Market by Deployment Type
 11.3.8.1.4. South Korea Market by Application
 11.3.8.1.5. South Korea Market by Industry
 11.3.8.2. China market
 11.3.8.2.1. China Market By Offering
 11.3.8.2.2. China Market by Technology
 11.3.8.2.3. China Market by Deployment Type
 11.3.8.2.4. China Market by Application
 11.3.8.2.5. China Market by Industry
 11.3.8.3. India market
 11.3.8.3.1. India Market By Offering
 11.3.8.3.2. India Market by Technology
 11.3.8.3.3. India Market by Deployment Type
 11.3.8.3.4. India Market by Application
 11.3.8.3.5. India Market by Industry
 11.3.8.4. Japan market
 11.3.8.4.1. Japan Market By Offering
 11.3.8.4.2. Japan Market by Technology
 11.3.8.4.3. Japan Market by Deployment Type
 11.3.8.4.4. Japan Market by Application
 11.3.8.4.5. Japan Market by Industry
 11.3.8.5. Australia market
 11.3.8.5.1. Australia Market By Offering
 11.3.8.5.2. Australia Market by Technology
 11.3.8.5.3. Australia Market by Deployment Type
 11.3.8.5.4. Australia Market by Application
 11.3.8.5.5. Australia Market by Industry
 11.3.8.6. Rest of APAC market
 11.3.8.6.1. Rest of APAC Market By Offering
 11.3.8.6.2. Rest of APAC Market by Technology
 11.3.8.6.3. Rest of APAC Market by Deployment Type
 11.3.8.6.4. Rest of APAC Market by Application
 11.3.8.6.5. Rest of APAC Market by Industry
11.4. MIDDLE EAST AND AFRICA (MEA)
 11.4.1. Middle East and Africa Artificial Intelligence in Marketing Market Overview
 11.4.2. Middle East and Africa Artificial Intelligence in Marketing Market Forecasts and Analysis
 11.4.3. Middle East and Africa Market Forecasts and Analysis - By Offering
 11.4.4. Middle East and Africa Market Forecasts and Analysis - By Technology
 11.4.5. Middle East and Africa Market Forecasts and Analysis - By Deployment Type
 11.4.6. Middle East and Africa Market Forecasts and Analysis - By Application
 11.4.7. Middle East and Africa Market Forecasts and Analysis - By Industry
 11.4.8. Middle East and Africa Market Forecasts and Analysis - By Countries
 11.4.8.1. South Africa market
 11.4.8.1.1. South Africa Market By Offering
 11.4.8.1.2. South Africa Market by Technology
 11.4.8.1.3. South Africa Market by Deployment Type
 11.4.8.1.4. South Africa Market by Application
 11.4.8.1.5. South Africa Market by Industry
 11.4.8.2. Saudi Arabia market
 11.4.8.2.1. Saudi Arabia Market By Offering
 11.4.8.2.2. Saudi Arabia Market by Technology
 11.4.8.2.3. Saudi Arabia Market by Deployment Type
 11.4.8.2.4. Saudi Arabia Market by Application
 11.4.8.2.5. Saudi Arabia Market by Industry
 11.4.8.3. UAE market
 11.4.8.3.1. UAE Market By Offering
 11.4.8.3.2. UAE Market by Technology
 11.4.8.3.3. UAE Market by Deployment Type
 11.4.8.3.4. UAE Market by Application
 11.4.8.3.5. UAE Market by Industry
 11.4.8.4. Rest of MEA market
 11.4.8.4.1. Rest of MEA Market By Offering
 11.4.8.4.2. Rest of MEA Market by Technology
 11.4.8.4.3. Rest of MEA Market by Deployment Type
 11.4.8.4.4. Rest of MEA Market by Application
 11.4.8.4.5. Rest of MEA Market by Industry
11.5. SOUTH AMERICA (SAM)
 11.5.1. South America Artificial Intelligence in Marketing Market Overview
 11.5.2. South America Artificial Intelligence in Marketing Market Forecasts and Analysis
 11.5.3. South America Market Forecasts and Analysis - By Offering
 11.5.4. South America Market Forecasts and Analysis - By Technology
 11.5.5. South America Market Forecasts and Analysis - By Deployment Type
 11.5.6. South America Market Forecasts and Analysis - By Application
 11.5.7. South America Market Forecasts and Analysis - By Industry
 11.5.8. South America Market Forecasts and Analysis - By Countries
 11.5.8.1. Brazil market
 11.5.8.1.1. Brazil Market By Offering
 11.5.8.1.2. Brazil Market by Technology
 11.5.8.1.3. Brazil Market by Deployment Type
 11.5.8.1.4. Brazil Market by Application
 11.5.8.1.5. Brazil Market by Industry
 11.5.8.2. Argentina market
 11.5.8.2.1. Argentina Market By Offering
 11.5.8.2.2. Argentina Market by Technology
 11.5.8.2.3. Argentina Market by Deployment Type
 11.5.8.2.4. Argentina Market by Application
 11.5.8.2.5. Argentina Market by Industry
 11.5.8.3. Rest of SAM market
 11.5.8.3.1. Rest of SAM Market By Offering
 11.5.8.3.2. Rest of SAM Market by Technology
 11.5.8.3.3. Rest of SAM Market by Deployment Type
 11.5.8.3.4. Rest of SAM Market by Application
 11.5.8.3.5. Rest of SAM Market by Industry
12. INDUSTRY LANDSCAPE
12.1. MERGERS & ACQUISITIONS
12.2. MARKET INITIATIVES
12.3. NEW DEVELOPMENTS
13. ARTIFICIAL INTELLIGENCE IN MARKETING MARKET, KEY COMPANY PROFILES
13.1. AMAZON, INC
 13.1.1. Key Facts
 13.1.2. Business Description
 13.1.3. Products & Services
 13.1.4. Financial Overview
 13.1.5. SWOT Analysis
 13.1.6. Key Developments
13.2. ALBERT TECHNOLOGIES LTD.
 13.2.1. Key Facts
 13.2.2. Business Description
 13.2.3. Products & Services
 13.2.4. Financial Overview
 13.2.5. SWOT Analysis
 13.2.6. Key Developments
13.3. FACEBOOK, INC.
 13.3.1. Key Facts
 13.3.2. Business Description
 13.3.3. Products & Services
 13.3.4. Financial Overview
 13.3.5. SWOT Analysis
 13.3.6. Key Developments
13.4. IBM CORPORATION
 13.4.1. Key Facts
 13.4.2. Business Description
 13.4.3. Products & Services
 13.4.4. Financial Overview
 13.4.5. SWOT Analysis
 13.4.6. Key Developments
13.5. INTEL CORPORATION
 13.5.1. Key Facts
 13.5.2. Business Description
 13.5.3. Products & Services
 13.5.4. Financial Overview
 13.5.5. SWOT Analysis
 13.5.6. Key Developments
13.6. MICROSOFT CORPORATION
 13.6.1. Key Facts
 13.6.2. Business Description
 13.6.3. Products & Services
 13.6.4. Financial Overview
 13.6.5. SWOT Analysis
 13.6.6. Key Developments
13.7. NARRATIVE SCIENCE
 13.7.1. Key Facts
 13.7.2. Business Description
 13.7.3. Products & Services
 13.7.4. Financial Overview
 13.7.5. SWOT Analysis
 13.7.6. Key Developments
13.8. SAMSUNG ELECTRONICS
 13.8.1. Key Facts
 13.8.2. Business Description
 13.8.3. Products & Services
 13.8.4. Financial Overview
 13.8.5. SWOT Analysis
 13.8.6. Key Developments
13.9. SENTIENT TECHNOLOGIES
 13.9.1. Key Facts
 13.9.2. Business Description
 13.9.3. Products & Services
 13.9.4. Financial Overview
 13.9.5. SWOT Analysis
 13.9.6. Key Developments
13.10. XILINX INC
 13.10.1. Key Facts
 13.10.2. Business Description
 13.10.3. Products & Services
 13.10.4. Financial Overview
 13.10.5. SWOT Analysis
 13.10.6. Key Developments
14. APPENDIX
14.1. ABOUT THE PUBLISHER
14.2. GLOSSARY OF TERMS
LIST OF TABLES
LIST OF FIGURES
The List of Companies
1. Amazon, Inc.
2. Albert Technologies Ltd.
3. Facebook, Inc.
4. IBM Corporation
5. Intel Corporation
6. Microsoft Corporation
7. Narrative Science
8. Samsung Electronics
9. Sentient Technologies
10. Xilinx Inc.