automotive hud Market

MARKET INTRODUCTION

Automotive head-up display (HUD) refers to a transparent display that projects the map and several other information on the windshield of the vehicle. The HUD takes information related to the vehicle's information from OBD port and entertainment, map, call related information from the phone. The idea to mount an HUD on the dashboard in front of the driver's seat is to minimize the distraction of infotainment system placed on the middle of the dashboard and ensure safety on the road. The technology is increasingly being used in luxury cars and expected to be used in mid-segment vehicles.

MARKET DYNAMICS

Technology is developing faster in the automotive industry. Demand for advancement in-vehicle experience is rising rapidly, which is driving the automotive HUD market. Rise in awareness about road safety, increase in demand for connected vehicles, growing luxury, and mid-segment automobile market in emerging countries are also driving the automotive HUD market. Larger space required in the cockpit to set the HUD system, along with the need for luminance, brightness lead to high power consumption, which are the restraining factors of the automotive HUD market. However, increased demand for the autonomous, semiautonomous & electric vehicle and voice-operated HUD system is creating opportunities for the automotive HUD market.

MARKET SCOPE

The "Global Automotive HUD Market Analysis to 2027" is a specialized and in-depth study of the automotive and transportation industry with a special focus on the global market trend analysis. The report aims to provide an overview of automotive HUD market with detailed market segmentation by type, technology, vehicle type and geography. The global automotive HUD market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading automotive HUD market players and offers key trends and opportunities in the market.

MARKET SEGMENTATION

The global automotive HUD market is segmented on the basis of type, technology, and vehicle type. Based on type, the market is segmented as combiner HUD and windshield HUD. On the basis of the technology the market is segmented into conventional HUD and augmented reality HUD (AR HUD). Based on vehicle type, the market is segmented into passenger cars, light commercial vehicle (LCV), and heavy commercial vehicle (HCV).



REGIONAL FRAMEWORK

The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global automotive HUD market based on various segments. It also provides market size and forecast estimates from year 2017 to 2027 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South & Central America. The automotive HUD market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trend and opportunities prevailing in the region.

The report analyzes factors affecting automotive HUD market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South & Central America after evaluating political, economic, social and technological factors effecting the automotive HUD market in these regions.

MARKET PLAYERS

The reports cover key developments in the automotive HUD market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for expansion of business and customer base of market players. The market players from automotive HUD market are anticipated to lucrative growth opportunities in the future with the rising demand for automotive HUD in the global market. Below mentioned is the list of few companies engaged in the automotive HUD market.

The report also includes the profiles of key automotive HUD companies along with their SWOT analysis and market strategies. In addition, the report focuses on leading industry players with information such as company profiles, components and services offered, financial information of last 3 years, key development in past five years.
- Continental Automotive GmbH
- DENSO CORPORATION
- HARMAN International
- Nippon Seiki Co., Ltd.
- Panasonic Automotive Systems Europe GmbH
- Pioneer Corporation.
- Renesas Electronics Corporation
- Robert Bosch GmbH
- Visteon Corporation
- Yazaki Corporation


The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.