The font management software market in Europe is expected to grow from US$ 1,002.8 million in 2019 to US$ 4,013.0 million by 2027; it is estimated to grow at a CAGR of 19.1% from 2020 to 2027.
The number of internet users is increasing across Europe due to the decreasing prices of computers and smartphones, and affordable prices of internet subscription. European countries have been the major contributors to the overall internet traffic in the last decade. Proliferated internet usage has led businesses to adopt digital media to effectively reach the target prospects. Large enterprises as well as SMEs are more inclined toward creating and deploying innovative digital content in order to attract customers over the web. Organizations are more focused on creating and deploying content on a regular basis to expand their web reach. The font management software is widely used by designers for creating static and motion contents. Content creators, including bloggers, are using various designing tools, such as font management software, to enhance the overall quality of content published over various portals. Thus, the growth of graphic designing industry owing to the increasing need for content creation is driving the growth of Europe font management software market. Also, increasing importance of effective designing and packaging of product is among the other factors expected to propel the demand for font management software in Europe.
In terms of operating system, the windows system segment led the Europe font management software market in 2019. The Windows System is a widely adopted operating system for personal as well as professional use. Also, computer with windows system are affordable than Apple computers with ios systems. Moreover, the Windows computers are offered in different configuration, and these computers enable users to customize and can easily be upgraded with regards to hardware over the years. The Windows System is more preferred by beginners and intermediate level designers. Most of designing tools are getting deployed over the cloud—including font management software, which is anticipated to drive the adoption of Windows System for designing application.
The COVID-19 pandemic is hindering Europe. Spain, Italy, Germany, the UK, and France are among the worst-affected member states in the region due to the outbreak. Businesses in the region are facing severe economic difficulties as they either had to suspend their operations or reduce their activities in a substantial manner. The region is a major manufacturing and industrial hub for sectors such as retail and ecommerce sector. Hence, due to business lockdowns, travel bans, and supply chain disruptions, the region is witnessing an economic slowdown. Italy, Spain, and Germany have implemented drastic measures and travel restrictions to control the spread of the novel coronavirus among its citizens. European countries represent a major market for font management software adoption and growth owing to the high purchasing power of individual customers and boosting ecommerce industry. In addition, disruptions in the supply of raw materials and electronic components from China hamper the manufacturing industries in this region. All these factors are directly hindering the font management software market growth in European countries. Font management software markets in Italy, Spain, Germany, the UK, and France experienced the worst impact in 2020, and it is likely to continue in 2021 also.
The overall Europe font management software market size has been derived using both primary and secondary sources. To begin the research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the market. The process also serves the purpose of obtaining an overview and forecast for the Europe font management software market with respect to all the segments pertaining to the region. Also, multiple primary interviews have been conducted with industry participants and commentators to validate the data, as well as to gain more analytical insights into the topic. The participants of this process include industry experts such as VPs, business development managers, market intelligence managers, and national sales managers, along with external consultants such as valuation experts, research analysts, and key opinion leaders, specializing in the Europe font management software market. Adobe; Celartem, Inc.; dba Extensis; Corel Corporation; Fontstand BV; High-Logic B.V.; Insider Software Inc.; Monotype Imaging Inc.; Proxima Software; and RightFont Team are among the players operating in the market.