Garment Steamers Market Size, Trends and Growth Analysis by 2027

The garment steamers market was valued at approximately US$ 1,662.78 million in 2021 and is anticipated to grow to US$ 2,399.14 million by 2028, reflecting a compound annual growth rate (CAGR) of 5.4% during the period from 2021 to 2028.

A garment steamer is a specialized device designed to eliminate wrinkles from various fabrics and garments through the application of high-temperature steam. These steamers are typically lightweight and user-friendly, making them suitable for a wide range of fabrics and clothing types. As lifestyles evolve, many individuals find themselves leading busier, more work-centric lives. Consequently, working professionals are increasingly opting for garment steamers instead of traditional irons, as they offer a more efficient way to achieve wrinkle-free clothing with less effort. Garment steamers are particularly favored for delicate fabrics such as silk, chiffon, lace, wedding dresses, and saris, as well as formal wear like suits and office attire, due to their ability to smooth out wrinkles without the risk of burning or damaging the material.

The garment steamers market can be categorized based on tank type into two segments: fixed and removable. In 2020, the removable tank segment held a significant share of the market. Removable garment steamers are popular because they allow users to easily detach the water tank for refilling. This convenience, combined with the availability of various product designs?ranging from portable handheld models to upright vertical steamers?has led to a growing demand for removable tank options.

Geographically, the garment steamers market is divided into several regions: North America, Europe, Asia Pacific, South America, and the Middle East & Africa. In 2020, the Asia Pacific region dominated the market, primarily due to the increasing middle-class population in countries like China, India, and South Korea, along with rapid urbanization. The evolving lifestyles of consumers and the expanding workforce are driving the adoption of modern household appliances. Additionally, the fast-paced work-life balance and extended working hours are influencing consumer preferences towards more convenient household solutions, such as garment steamers. The rising trend of eco-friendly appliances that utilize less energy compared to traditional options is also expected to enhance the growth of the garment steamers market in developing countries within this region during the forecast period.

Several prominent players are active in the garment steamers market, including Groupe SEB, Conair LLC, Jiffy Steamer Company, LLC, Koninklijke Philips N.V., SALAV USA, Maryant, Inc., Pure Enrichment, Reliable Corp, Panasonic Corporation, and PurSteam.

The overall size of the global garment steamers market has been determined through a combination of primary and secondary research methods. The research process commenced with extensive secondary research, utilizing both internal and external sources to gather qualitative and quantitative data relevant to the market. Additionally, numerous primary interviews were conducted with industry stakeholders to validate the findings and gain deeper analytical insights. Participants in this research included industry experts such as vice presidents, business development managers, market intelligence managers, and national sales managers, as well as external consultants like valuation experts, research analysts, and key opinion leaders specializing in the garment steamers sector.