The global mobile subscriber count and the number of individuals accessing the internet via mobile devices have experienced a remarkable increase, rising from 7.80 billion subscribers in 2017 to 7.97 billion in 2018. This growth reflects an addition of 170 million subscribers over the course of the year.
By the end of 2018, the total mobile subscriber base reached 7.97 billion, with 3.58 billion of these being internet users. This figure indicates a significant portion of the overall subscriber base is now utilizing internet services. The rollout of 5G technology is anticipated to commence in 2020, marking a new era in mobile connectivity.
Mobile Data Consumption Trends
Monthly mobile data traffic per smartphone is expected to remain stable across various regions, despite notable differences in consumption habits. For example, North America recorded the highest data usage, averaging approximately 5.1 GB per month for each active smartphone user. In contrast, Western Europe was projected to reach around 2.7 GB per month by the end of 2016. The growth rate in mature markets such as the United States and Europe is beginning to slow, as these areas approach a saturation point in mobile subscriptions. Conversely, emerging markets like India and China are poised for substantial growth from 2019 through 2027.
Demographic Insights
The demographic characteristics of internet users, including gender distribution, age brackets, educational attainment, and other factors, differ significantly across various countries and regions. Language serves as a key parameter for understanding the demographics of global internet users. Notably, over half of all websites are in English, followed by Russian, German, Spanish, and Chinese.
Data Usage Insights
In 2018, global mobile internet users reached unprecedented levels of data consumption. Both developed and developing nations have seen unlimited data plans become commonplace, driven by intense competition among service providers, which has led to the widespread availability of affordable data options. The proliferation of low-cost smartphones has further accelerated the growth of mobile internet users.
Strategic Insights
Several key factors have contributed to the expansion of the mobile subscriber base worldwide, including:
- The increasing demand for internet services in developing nations such as China and India
- Heightened investments in cutting-edge technologies like augmented reality (AR), virtual reality (VR), the Internet of Things (IoT), and artificial intelligence (AI)
- A favorable regulatory landscape that supports growth
- The availability of budget-friendly data plans and inexpensive smartphones, which are driving up data consumption
Global Mobile Data Consumption Trends to 2027 - Company Profiles
- AT&T, Inc.
- China Mobile Limited
- China Telecom Corporation Limited
- China Unicom (Hong Kong) Limited
- Deutsche Telekom AG
- Nippon Telegraph and Telephone Corporation
- Orange S.A.
- Telef?nica S.A.
- Telecom Italia
- Vodafone Group PLC
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- Mobile Data Consumption Market Size, Trends and Gr..
Mobile Data Consumption Market Size, Trends and Growth Analysis by 2027
- Code: PMI00012607
- The Insight Partners
- May-2019
- Technology, Media and Telecommunications
- 73 Pages
- Published
TABLE OF CONTENTS
1. INTRODUCTION
1.1 THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
2. KEY TAKEAWAYS
2.1 GLOBAL MARKET
2.1.1 Subscriber Base 2018
2.1.2 Market Potential 2018 - 2027
3. GLOBAL MOBILE DATA CONSUMPTION TRENDS LANDSCAPE
3.1 GLOBAL MARKET
3.1.1 Demographic Overview
3.1.2 Insights & Analysis
3.1.2.1 Top Global Mobile Network Operators 2018
3.1.3 Service Providers Available Mobile Data Plans & Tariffs
3.1.3.1 Data Plans & Tariffs
3.1.4 Data Usage Patterns
3.1.4.1 Mobile Data Usage Pattern, By Type
3.1.5 Insights On Top Website Usage & Surfing
3.1.6 Major mobile application usage and preferences
4. GLOBAL MOBILE DATA CONSUMPTION - KEY DYNAMICS
4.1 KEY DRIVERS
4.1.1 Developing countries like China and India are driving the growth of mobile internet services
4.1.2 Increased investment in advanced technologies like AR, VR and AI will drive the growth in data consumption and average revenue per user
4.1.3 Favourable and supportive regulatory environment
4.1.4 Affordable data plans and low cost smartphones are fuelling the growth of data consumption in developing countries
4.2 KEY RESTRAINTS
4.2.1 Stagnant and slow growth in developed regions due to saturation
4.2.2 Intense competition between network operators is leading to decreasing revenues from traditional mobile services
4.3 KEY OPPORTUNITIES
4.3.1 Mobile internet is the growth opportunity for network operators
4.3.2 Scaling the innovative concept of Internet of Things
4.4 FUTURE TRENDS
4.4.1 Artificial Intelligence (AI) and its applications will lead the way
4.4.2 4G will become the leading mobile network and 5G deployment comes closer to commercialisation
4.5 IMPACT OF DRIVERS AND RESTRAINTS
5. GLOBAL COMPANIES LANDSCAPE
5.1 MARKET INITIATIVE
5.2 MERGER AND ACQUISITION
5.3 NEW DEVELOPMENT
6. GLOBAL COMPETITIVE LANDSCAPE
6.1 MARKET SHARE -TOP GLOBAL MOBILE NETWORK OPERATORS AND TELECOM OPERATORS 2018 RANKING
7. GLOBAL MOBILE DATA CONSUMPTION TRENDS, KEY COMPANY PROFILES
7.1 AT&T, INC.
7.1.1 Key Facts
7.1.2 Business Description
7.1.3 Financial Overview
7.1.4 SWOT Analysis
7.1.5 Key Developments
7.2 CHINA MOBILE LIMITED
7.2.1 Key Facts
7.2.2 Business Description
7.2.3 Financial Overview
7.2.4 SWOT Analysis
7.2.5 Key Developments
7.3 CHINA TELECOM CORPORATION LIMITED
7.3.1 Key Facts
7.3.2 Business Description
7.3.3 Financial Overview
7.3.4 SWOT Analysis
7.3.5 Key Developments
7.4 CHINA UNICOM (HONG KONG) LIMITED
7.4.1 Key Facts
7.4.2 Business Description
7.4.3 Financial Overview
7.4.4 SWOT Analysis
7.4.5 Key Developments
7.5 DEUTSCHE TELEKOM AG
7.5.1 Key Facts
7.5.2 Business Description
7.5.3 Financial Overview
7.5.4 SWOT Analysis
7.5.5 Key Developments
7.6 NIPPON TELEGRAPH AND TELEPHONE CORPORATION
7.6.1 Key Facts
7.6.2 Business Description
7.6.3 Financial Overview
7.6.4 SWOT Analysis
7.6.5 Key Developments
7.7 ORANGE S.A.
7.7.1 Key Facts
7.7.2 Business Description
7.7.3 Financial Overview
7.7.4 SWOT Analysis
7.7.5 Key Developments
7.8 TELEFNICA S.A.
7.8.1 Key Facts
7.8.2 Business Description
7.8.3 Financial Overview
7.8.4 SWOT Analysis
7.8.5 Key Developments
7.9 TELECOM ITALIA
7.9.1 Key Facts
7.9.2 Business Description
7.9.3 Financial Overview
7.9.4 SWOT Analysis
7.9.5 Key Developments
7.10 VODAFONE GROUP PLC
7.10.1 Key Facts
7.10.2 Business Description
7.10.3 Financial Overview
7.10.4 SWOT Analysis
7.10.5 Key Developments
8. APPENDIX
8.1 ABOUT US
8.2 GLOSSARY OF TERMS
8.3 METHODOLOGY
8.3.1 Coverage
8.3.2 Secondary Research
8.3.3 Primary Research
LIST OF TABLES
TABLE 1. SUBSCRIBER BASE FORECASTS TO 2027 (US$ MILLION)
TABLE 2. SUBSCRIBER BASE FORECASTS TO 2027- BY TECHNOLOGY TYPE (US$ MILLION)
TABLE 3. INTERNET SUBSCRIBER BASE FORECASTS TO 2027 (MILLION)
TABLE 4. SUBSCRIBER PENETRATION LEVEL - BY MOST-POPULOUS COUNTRIES
TABLE 5. DATA PLANS & TARIFFS
TABLE 6. AVERAGE DATA CONSUMPTION PER SUBSCRIBER PER MONTH FORECASTS TO 2027- BY REGION (IN GB)
TABLE 7. MAJOR WEBSITES USED IN THE WORLD
TABLE 8. MAJOR APPLICATIONS USED IN THE WORLD
TABLE 9. TOP GLOBAL MOBILE NETWORK OPERATORS 2018- BY SUBSCRIBER BASE
TABLE 10. TOP GLOBAL TELECOM OPERATORS 2018- BY SALES REVENUE
TABLE 11. GLOSSARY OF TERMS, AGRICULTURE DRONES MARKET
LIST OF FIGURES
FIGURE 1. SUBSCRIBERS BASE 2018 (MILLION)
FIGURE 2. TECHNOLOGY PENETRATION LEVEL 2018- 2G/3G/4G AND 5G (%)
FIGURE 3. SUBSCRIBER BASE FORECASTS TO 2027- BY TECHNOLOGY TYPE (MILLION)
FIGURE 4. 4G AND 5G PENETRATION LEVEL- 2018 AND 2027
FIGURE 5. PENETRATION LEVEL FORECASTS- BY TECHNOLOGY (2G/3G/4G/5G)
FIGURE 6. SUBSCRIBER PENETRATION LEVEL FORECASTS TO 2027- BY MAJOR REGIONS
FIGURE 7. DEMOGRAPHIC OVERVIEW 2018- BY LANGUAGE (%)
FIGURE 8. INTERNET SUBSCRIBER BASE FORECASTS TO 2027 (MILLION)
FIGURE 9. INTERNET SUBSCRIBER BASE AND PENETRATION AS % OF
TOTAL SUBSCRIBER BASE
FIGURE 10. INTERNET SUBSCRIBER PENETRATION LEVEL FORECASTS TO 2027-
BY REGION (%)
FIGURE 11. 5G GLOBAL ADOPTION RATE- 2020-2027 (%)
FIGURE 12. 5G ADOPTION LEVEL 2027- BY MAJOR COUNTRIES/REGION
FIGURE 13. DATA USAGE PATTERN 2018, BY ACTIVITY TYPE
FIGURE 14. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
FIGURE 15. MARKET SHARE OF GLOBAL MOBILE NETWORK OPERATORS 2018-
BY SUBSCRIBER BASE (%)
FIGURE 16. MARKET SHARE OF TOP GLOBAL TELECOM OPERATORS 2018-
BY SALES REVENUE (%)
1. AT&T, Inc.
2. china mobile Limited
3. China Telecom Corporation Limited
4. China Unicom (Hong Kong) Limited
5. Deutsche Telekom AG
6. Nippon Telegraph and Telephone Corporation
7. Orange S.A
8. Telef?nica S.A.
9. Telecom Italia
10. Vodafone group PLC