Tour Operator Software Market Size, Trends and Growth Analysis by 2027

The tour operator software market was valued at approximately US$ 667.34 million in 2019 and is anticipated to grow to US$ 1295.07 million by 2027, reflecting a compound annual growth rate (CAGR) of 12.3% from 2020 to 2027.

The growth of the tour operator software market is significantly influenced by rapid technological advancements and the increasing awareness of these technologies across various sectors, particularly in the tourism industry. Tour operators utilize this software to assist customers in organizing guided tours, managing customer and tour-related information, and handling back-office operations. Through these software solutions, customers can book travel packages and monitor various organizational elements of their tours, including scheduling, itineraries, and meal arrangements. Additionally, the software facilitates tracking of tourist and staff attendance, as well as the management of employee tasks and activities. Tour operators also leverage this technology to oversee costs, expenses, and revenue streams. Consequently, the rising recognition of this software among both tour operators and the general public is propelling market growth.

As of December 2020, countries such as the United States, India, Brazil, Russia, and France were severely impacted by the COVID-19 pandemic, with significant numbers of confirmed cases and fatalities. According to the latest data from the World Health Organization (WHO), there were 22,071,625 confirmed COVID-19 cases and 1,773,719 deaths globally. The pandemic has had a detrimental effect on economies and industries worldwide, particularly due to lockdowns, travel restrictions, and business closures, which have severely disrupted the travel and tourism sector. The temporary bans on both domestic and international travel imposed by various governments have further hindered the tourism industry. If the outbreak continues, it is likely to impede the growth of the tour operator software market in the near future.

The tour operator software market is categorized based on several factors, including component, enterprise size, subscription type, and geographical region. In terms of components, the software segment was the leading category in 2019. The market is also divided by enterprise size into large enterprises and small to medium-sized enterprises (SMEs). The SMEs segment is expected to experience a higher CAGR during the forecast period, driven by the increasing number of small tour operators globally. Regarding subscription types, the monthly subscription model is gaining traction, as many small tour operators prefer this option due to budget constraints. Geographically, the Asia-Pacific (APAC) and Middle East and Africa (MEA) regions are projected to present significant growth opportunities for market players, fueled by a rising middle-class population and numerous tourist destinations in these areas.

The overall size of the tour operator software market has been determined through a combination of primary and secondary research methods. The research process began with extensive secondary research, utilizing both internal and external sources to gather qualitative and quantitative data related to the market. This approach also aimed to provide a comprehensive overview and forecast of the tour operator software market across all segments. Furthermore, the analysis includes forecasts based on various segments across five major regions: North America, Europe, Asia Pacific, Middle East and Africa, and South America. To validate the data and gain deeper analytical insights, primary interviews were conducted with industry participants and experts. These participants included professionals such as vice presidents, business development managers, market intelligence managers, and national sales managers, as well as external consultants like valuation experts, research analysts, and key opinion leaders specializing in the tour operator software market.

Several key players are active in the global tour operator software market, including Checkfront Inc, GP Solutions GmbH, Rezdy, Tourplan, Travefy, Inc., TraveloPro, Trawex Technologies Pvt Ltd., TrekkSoft (TrekkSoft Group), TRYTN, Inc., and Xola, Inc..